XRP is drawing strong attention as ProShares confirms its XRP ETF launch on July 18, 2025. The announcement falls on Crypto Week, an industry’s large showcase. The timing might create more impact, especially with rising anticipation across investors and the broader crypto market ecosystem.
Teucrium’s 2X Leveraged XRP ETF, launched back in April, is doing very well too. It has very nearly $160 million in assets on hand despite a high 1.89% fee, and that reflects strong institutional buying. The rising mainstream adoption of XRP continues to bear its physical evidence in real money flowing to related funds and products.
Crypto week timing could supercharge XRP momentum
ProShares has officially amended its registration to include July 18 as the date of effectiveness for its XRP ETF. The move, under SEC Rule 485(b)(1)(iii), seems to signal a turning page for XRP’s incorporation into mainstream markets, and potentially a new dawn in the mainstream adoption of crypto-assets.
The ETF, say market commentators, offers a regulated window to institutional Ripple exposure. Increased regulatory direction boosts investor confidence. The fact that the launch takes place during Crypto Week adds further credibility, major bills like the Clarity Act and Anti-CBDC Act expected to take center stage throughout the conference.
Volatility Shares and Turtle Capital will debut their funds on Ripple on July 21. Though speculation continues on a spot XRP ETF by REX-Osprey, which may hit the market by July 25, should SEC proceedings continue smoothly and fair.
XRP price targets $3.20 amid bullish ETF surge
Rumors that the SEC may drop its appeal on the Ripple issue are going mainstream. If that’s the case, that could remove one of the biggest overhangs from XRP and give another jolt of bullish sentiment right before ETF mania peaks.
Along with anticipated policy changes during Crypto Week, the prospect appears ripe for XRP to make significant gains. The confluence of developments and sentiment may send XRP to its most important growth phase yet, redrawing its place within the market. XRP currently trades at $2.83, up consistently since the ETF announcement.
Analysts believe that breaking through the $2.90 resistance line may push the cryptocurrency to a near-term spike to $3.00–$3.20. Increasing trading volume and market buzz recall earlier ETF-driven rallies on the cryptoverse.
