On April 24, 2025, Tether Investments increased its stake in Juventus Football Club. On April 15, the company acquired more shares, raising its total holding to over 10.12% of the club’s issued capital. This stake now gives Tether 6.18% of voting rights.
The investment is an extension of its previous investment, where it owned 8.2% of shares and had more than 5% voting power. Tether Investments is managed by Tether Group. The Group has the issuer of USD₮, which is the largest stablecoin in the world.
Tether deepens ties with Juventus
Having over 400 million users, USD₮ leads the digital currency market worldwide. This recent buy by Tether demonstrates an increased devotion to Juventus. Turin-based Juventus is among the most popular clubs globally.
The club has a rich history in the world of Italian football. Its history extends from league championships in Serie A to great success in major European competitions. The brand is popular on every continent and has a worldwide reputation.
Tether has expertise in digital assets, artificial intelligence, social media, and worldwide networks. It aims to utilize these capabilities to generate new sources of revenue for the club.
Tether backs juventus growth
The plan involves assisting Juventus to increase its worldwide fan base. Tether is also backing digital fan experiences and financial planning innovation. The company can also participate in future attempts at strengthening the club’s financials.
It desires to maintain its stable position and avoid dilution of its shares. Tether is keen on collaborating with Juventus leadership on close terms. It wishes to aid the team’s development on as well as off the field.
This can result in creating a more integrated board to lead next-stage development. In this move, Tether solidifies its role in both sport and digital finance. Juventus gets a dedicated partner with means and vision for the future. In unison, they will develop success that transcends football.
