Digital Commodity Capital Corp. made news by announcing that it would hold XRP, the world’s fourth-largest cryptocurrency by capitalization, within its company treasury.
The company revealed that it now holds 103,000 tokens worth around $225,570 according to the current exchange rate. This daring step is a turning point for XRP, particularly since corporate opinion about the cryptocurrency is changing.
Corporate embrace of XRP amid regulatory clarity
This move diverges from the trend where many corporate firms, particularly Bitcoin maximalists, have favored Bitcoin as their reserve asset. Companies like Marathon Digital and Twenty-One Capital have been vocal about stacking Bitcoin as part of their strategy.
Nevertheless, Digital Commodity Capital’s addition of XRP indicates a shifting narrative. Institutional investors are increasingly confident about XRP being a regulated and utility-oriented asset, as Ripple’s ongoing court case against the SEC approaches its conclusion.
In a post-settlement announcement between Ripple Labs and the SEC, Digital Commodities was optimistic regarding XRP’s future. Digital Commodities’ CEO Brayden Sutton emphasized how important Ripple’s court victory was, describing it as a time of clarity for the entire crypto world.
Sutton stated:
We are pleased to already hold some XRP in our treasury and will continue to explore opportunities that complement Ripple’s ecosystem.
The company’s involvement with XRP indicates an increasing trend toward institutional adoption. Interestingly, market researcher SMQKE noted that XRP is being considered a “smart money” play. The public treasury disclosure represents a paradigm shift in how companies are positioning themselves for digital finance.
The new regulatory clarity for XRP strengthens its potential to become a mainstream asset, particularly as legal doubts are eliminated.
Digital Commodity Capital’s move aligns with an industry-wide trend, where companies are increasingly welcoming commodities such as XRP. It used to be risky due to uncertainty regarding regulations.
While the company continues to consider additional exposure to Ripple-related assets, its approach focuses on long-term value creation via diversified digital assets.
