45% of participants enter the crypto market in 2024: Binance survey

By Mishal Raza - News Editor
Crypto
Created by Taqi Khan from BTCRead

Binance has issued a global survey that gives insight into user expectations and trends of the crypto market as 2024 closes in. More than 27,000 users of Binance from six continents took part, and there was great insight into crypto adoption, regulation, and trends in the future.

AI tokens and memecoins

According to the report, one of the main takeaways is great confidence in AI tokens. About 24% of those surveyed think that AI tokens have the greatest potential. Thus they are leading in market growth.

Memecoins are leading in optimism, at 19%, followed by DeFi with 12.37% and layer-1 tokens with 12.28%, which underlines the growing interest in young sectors. As for holdings, memecoins are in the first place with 16.1%, while Bitcoin accounts for 14.44% and BNB for 14.23%.

Crypto motivations: Appreciation and financial independence

The survey indicates that crypto adoption is on the rise in 2024, as 45% of respondents have joined recently. Many of them join within the past year. Cautious newbies are leading the charge, with 43.97% holding less than 10% of their wealth in crypto. Active trading is very strong, with 31.09% trading daily.

The main reason that made them enter the market is the possibility of high-appreciation digital assets. It is followed by decentralization and the need for financial freedom.

By far, the most utilized product is Binance Spot trading, which is actively used by 25.89% of participants, followed closely by Binance Earn and Binance Convert. This constitutes another reflection of how people make use of the platform.

Overall, the survey offers one view of the maturation of the crypto space, with new adopters becoming more cautious about taking small steps into the market while seasoned users remain very confident.

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Mishal Ali is a crypto writer with over four years of experience in blockchain and cryptocurrency. She is known for her clear and insightful analysis of market trends, blockchain tech, and regulatory news. Her work is featured in top crypto publications.
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